A Point to Ponder...
“Don’t be buffaloed by experts and elites. Experts often possess more data than judgement. Elites can become so inbred that they produce hemophiliacs who bleed to death as soon as they are nicked by the real world.”
-Colin Powell
Check out some of the most recent consulting and development projects.
The WellStream Personal Health Assessment
Project Status: Complete
WellStream is a comprehensive personal health risk appraisal that many companies are now using to assess the health and well-being of their employees and dependents. Partnering with an award-winning technology firm out of Sioux Falls, SD (ElectricPulp.com), our WELCOA-EP team designed and delivered an excellent health assessment tool that is now being used by dozens of companies that include West Virginia University Health System, The New York City Department of Health, and BlueCross BlueShield of Nebraska. Available in electronic and hard copies, WellStream delivers both personalized and aggregate reports.
To view a hard copy of the Wellstream HRA, download the PDF
To learn more about the WellStream Personal Health Assessment, download the PDF.
To take the WellStream Personal Health Assessment, visit http://www.getwellstream.com/.
The "Better You From Blue" Worksite Wellness Symposium
Project Status: Completed 4/25/07
Working in partnership with Blue Cross Blue Shield of Florida, a day-long worksite wellness symposium was conceived and delivered for BCBSFL's major employer groups. Engaging some 300 human resource executives, corporate medical directors, and worksite wellness professionals, the goal was to teach important insights on the art and science of delivering results-oriented wellness programs. Speakers included practitioners who have developed world-class wellness programs. To meet demand, this symposium was expanded and offered in Jacksonville, Tampa, and Boca Raton.
To learn more about the "Better You From Blue" Worskite Wellness Symposium, simply download the PDF.
The Well Workplace Checklist
Project Status: Complete
Like the WellStream Personal Health Assessment, The Well Workplace Checklist is an online, interactive organizational health assessment. Focusing on WELCOA's patented Seven Benchmark Model, we designed this checklist to help organizational leaders to assess how well their workplace wellness initiative is doing. Consisting of approximately 100 questions, this online tool provides the user with a 40 page customized report detailing organizational strengths and weaknesses. The Well Workplace Checklist has been used by more than 400 companies across the U.S.
To learn more about The Well Workplace Checklist, download the sample report.
Blue Health Advantage Health Information Site
Project Status: Complete
Blue Health Advantage is an employer/employee wellness initiative introduced by BlueCross BlueShield of Nebraska (BCBSNE) in the fall of 2006. As a part of it's core offering, leaders at BCBSNE wanted to develop an employer and employee wellness site. Working as a team, we created a dynamic site that offers both programming ideas to worksite leaders and health information to their employees. The site will be expanded significantly in 2007 and will include even more employer and employee health information.
To view the Blue Health Advantage site, simply visit www.bluehealthadvantagene.com.
CDC NYC Worksite Health Promotion Study
Project Status: Year Three of a Three Year Project
Cornell University, the New York City Department of Health and Mental Hygiene (NYC DOHMH), Thomson Medstat, and WELCOA have formed a private-public partnership to identify strategies by which a public sector agency can support employer efforts to design, implement, and evaluate evidence-based health-promotion and disease-prevention programs. The research measures the incremental effects of high-intensity, comprehensive worksite health promotion interventions developed and implemented by the NYC DOHMH, above and beyond interventions already being provided to New York City employers.
The partnership will assess program impact on critical success factors of interest to employers, including improvement in health behavior, biometric measures, health risks, and productivity; health care utilization and cost; and return on investment. The project began in fall 2004 and is scheduled to conclude in fall 2007. This project is funded by the Centers for Disease Control and Prevention (CDC).
For more information on the project visit Cornell University's Institute for Policy Research at: http://www.human.cornell.edu/che/CUIPR/Washington/Current-Projects/Worksite-Health-Promotion-in-New-York-City.cfm
Anthem Blue Cross Workplace Wellness Symposium
Project Status: Complete
To help their clients learn more about the art and science of workplace wellness initiatives, we designed a two and one-half day training event for Anthem's largest clients. Utilizing a case study format, more than 150 major employers from Virginia gathered together to listen and learn from the nation's top experts. At the symposium's completion, attendees received certificates of completion as well as WELCOA memberships to help them deliver wellness programs throughout the course of the year.
To learn more about how we delivered this innovative symposium simply download the PDF.
Ball State University/WELCOA Writing Project
Project Status: Year Two of an Ongoing Commitment
This project is a ongoing joint-collaboration between WELCOA and The Fisher Institute of Wellness and Gerontology at Ball State University. Working together with Dr. David Gobble, we created a process to engage graduate students in researching and writing consumer health content. The process has ultimately enaged graduate students in the real-world process of developing health content that people can understand and utilize. The health content developed by BSU students is reviewed by the health information division of WELCOA and place in publications which include newsletters, brochures, and consumer lifestyle management guides. Each year, BSU students will develop publications that reach millions of working men and women in the U.S. This is one of the most novel and unique partnerships of its kind.
To learn more about this project, visit this link, http://www.bsu.edu/wwrt/welcoa/index.htm
Absolute Advantage: The Worksite Wellness Magazine
Project Status: Year Seven of an Ongoing Commitment
In 2001, we developed Absolute Advantage, a monthly magazine devoted entirely to workplace wellness issues. As the creator and Executive Editor, our team has worked hard to position this magazine to mee the needs of both large and small businesses. Addressing topics ranging from obesity to return-on-investment, Absolute Advantage remains a leader in the worksite wellness arena.
To view a recent issue, simply download the PDF.
The Well Workplace Healthletter
Project Status: Year 11 of an Ongoing Commitment
The Well Workplace Healthletter is a monthly publication that is distributed to more than 1,000 workplaces throughout the U.S. As Executive Editor, the aim is to present timely health research in a dynamic, easy-to-understand, fully-illustrated format. With more than three million copies printed and distributed annually, The Well Workplace Healthletter has become one of the leading employee publications in the country. The Well Workplace Healthletter was first published in 1998. Since the inception of the newsletter, more than 30 million copies have been distributed to employees throughout the U.S. and Canada.
To view a recent copy, download the PDF.
Health and Productivity Brochures
Project Status: Year Nine of an Ongoing Commitment
To help employees better understand essential health information, a comprehensive line of 66 health brochures was conceptualized and developed. Addressing topics from physical activity to health screening to fatigue, this line of brochures has been widely embraced by employers throughout the U.S. As Executive Editor, the goal was again to develop an engaging, fully-illustrated, easy-to-understand line of health information that would help employers push the message of good health to employees. With more than one million brochures distributed annually, this line of health of health information has proven to be a valuable technique for providing health information to employees.
To view a copy of a brochure, download the PDF.
To view the direct mail marketing catalog, download the PDF.
Lifestyle Management Guides
Project Status: Year Four of an Ongoing Commitment
To expand upon the need for consumer health information, a comprehensive line of 16-page, lifestyle management guides was created. As co-Executive Editor of this new line of publications, the goal was to create a publication that was both readable and comprehensive. Each guide contains important information that includes an engaging introduction to the topic, screening and assessment recommendations, behavior management techniques, recommendations for peer support, and helpful tips and strategies to bring about change. An interactive self-assessment is included in each guide. With more than 30 titles, this line of lifestyle management guides has been adopted by employers throughout the U.S. More than a quarter million guides are distributed to working men and women.
To view a sample Lifestyle Management Guide, download the PDF.
To view a sample of the direct mail marketing catalogue, download the PDF.
