Food Spackle

Stop The Presses…British Judge Rules That Pringles Are Not Potato Chips

In a verdict that will save Proctor and Gamble big bucks but ultimately cost them some serious credibility, a British Judge ruled this week that Pringles are not potato chips. 

Because Pringles are not considered to be a potato-based product, they are exempt from a 17 and a half percent tariff imposed on products imported into the UK that are made from potato, potato flour, or potato paste. 

According to the ruling, the reason that Pringles doesn’t measure up as a potato chip is because, well…it’s not.  In fact, it is made with baked dough and not potato slices.

Oh yeah, the label.

I guess it’s kind of like the Kennedy’s–we’ll miss that bridge when we come to it.